"As a CEO, would you consider carbon emissions when launching a new product?"

"Why do some overseas companies think they have a great product but fail to win over local consumers?"

"Why is it important to pursue carbon neutrality and sustainable development?"

In the Zero-Carbon Innovation and Strategy class, Professor JIN Junsparked deep reflections on global climate change among over 200 students through a series of thought-provoking questions.

In its second year, this course quickly became one of the most popular on campus, attracting students from over 20 different colleges, including many international students. What is the secret behind its appeal?